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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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DALL-E 3
B
Ideogram
S
Figma AI
A
HeyGen
S
TaglineOpenAI's image model. Built into ChatGPT Plus.The one that actually gets text in images right.AI features baked into the design tool you already use.AI avatar videos. Record once, speak any language.
CategoryImageImageDesignVideo
PricingIncluded with ChatGPT Plus $20/moFree + $8/mo + $20/mo + $60/moIncluded with Figma plansFree + $24-$65/mo
Best forChatGPT Plus users who want images without paying extra.Anything with text — posters, ads, album covers, slide decks.Designers already on Figma.Course creators, multilingual marketers, anyone scaling video content.
Strengths
  • Excellent prompt understanding
  • Built into ChatGPT — no extra subscription
  • Good at composition + concepts
  • Best text rendering in the game
  • Strong free tier
  • Good for logos, posters, thumbnails
  • First drafts with Make Designs
  • Rename/rearrange layers automatically
  • Natural language asset search
  • Clone your face + voice in 2 minutes
  • Instant translation into 40+ languages with lip sync
  • Avatars look less uncanny than competitors
Weaknesses
  • Aesthetic ceiling below Midjourney + Ideogram
  • Text rendering worse than Ideogram
  • No fine control
  • Aesthetic ceiling below Midjourney
  • Less style variety
  • Features vary by plan + region
  • Still rolling out
  • Pricey for serious volume
  • Long shots still feel off
  • Ethics — easy to misuse
Kai's verdictB-tier standalone, A-tier value if you already pay ChatGPT. Don't pay for it separately.S-tier for text-in-image. Use this for posters, Midjourney for art.A-tier. No reason not to use it if you're on Figma. Not worth switching for.S-tier for multilingual video. If you sell courses or speak at events, this is a cheat code.
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