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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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DALL-E 3
B
Ideogram
S
Lex
A
Kling
A
TaglineOpenAI's image model. Built into ChatGPT Plus.The one that actually gets text in images right.Google Docs with an AI collaborator baked in.Kuaishou's video model. The surprise standout.
CategoryImageImageWritingVideo
PricingIncluded with ChatGPT Plus $20/moFree + $8/mo + $20/mo + $60/moFree + $12/moCredit-based, free trial
Best forChatGPT Plus users who want images without paying extra.Anything with text — posters, ads, album covers, slide decks.Essays, long-form drafts, thinking on the page.Anyone who wants top-tier video quality for less.
Strengths
  • Excellent prompt understanding
  • Built into ChatGPT — no extra subscription
  • Good at composition + concepts
  • Best text rendering in the game
  • Strong free tier
  • Good for logos, posters, thumbnails
  • Clean writing UX — distraction-free
  • +++ prompt triggers AI help
  • Collaboration + AI feedback together
  • Very strong motion + physics
  • Often beats Runway on realism
  • Great price
Weaknesses
  • Aesthetic ceiling below Midjourney + Ideogram
  • Text rendering worse than Ideogram
  • No fine control
  • Aesthetic ceiling below Midjourney
  • Less style variety
  • Less feature-rich than Google Docs
  • AI ceiling below dedicated tools
  • UX is rough for English speakers
  • Queue times
Kai's verdictB-tier standalone, A-tier value if you already pay ChatGPT. Don't pay for it separately.S-tier for text-in-image. Use this for posters, Midjourney for art.A-tier. Beautiful UX. The writing app I'd pick if I only wrote long-form.A-tier. Rising fast. If you can tolerate the UX, quality per dollar is best-in-class.
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