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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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DeepSeek
S
Adobe Firefly
A
HeyGen
S
Ideogram
S
TaglineChinese open-weight powerhouse. Crazy cheap, genuinely smart.Commercially safe image gen, deeply integrated with Photoshop.AI avatar videos. Record once, speak any language.The one that actually gets text in images right.
Categorychatimagevideoimage
PricingFree web + ultra-cheap API (~$0.14/M input tokens)Free + included with Creative CloudFree + $24-$65/moFree + $8/mo + $20/mo + $60/mo
Best forDevelopers + cost-conscious builders. Anyone fine with self-hosting.Anyone in Creative Cloud. Brands that need copyright clarity.Course creators, multilingual marketers, anyone scaling video content.Anything with text — posters, ads, album covers, slide decks.
Strengths
  • Open weights you can self-host
  • Strong reasoning + math
  • Near-free API pricing
  • DeepSeek-V3 / R1 are serious models
  • Trained on licensed content — commercially safe
  • Generative Fill in Photoshop is incredible
  • Native to Adobe ecosystem
  • Clone your face + voice in 2 minutes
  • Instant translation into 40+ languages with lip sync
  • Avatars look less uncanny than competitors
  • Best text rendering in the game
  • Strong free tier
  • Good for logos, posters, thumbnails
Weaknesses
  • Data goes to servers in China — privacy concerns for business use
  • Chinese policy filters
  • English polish trails Western models
  • Aesthetic ceiling below Midjourney
  • Tied to Adobe subscription
  • Pricey for serious volume
  • Long shots still feel off
  • Ethics — easy to misuse
  • Aesthetic ceiling below Midjourney
  • Less style variety
Kai's verdictS-tier for price/performance. A-tier for consumer use. If you build apps, this is the budget pick.S-tier inside Photoshop (Generative Fill). B-tier standalone.S-tier for multilingual video. If you sell courses or speak at events, this is a cheat code.S-tier for text-in-image. Use this for posters, Midjourney for art.
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