Compare AI tools

	Figma AI A	Adobe Firefly A	Perplexity S	Fathom S
Tagline	AI features baked into the design tool you already use.	Commercially safe image gen, deeply integrated with Photoshop.	AI search done right. Cited answers, not chat theater.	Meeting notes, free forever for individuals.
Category	Design	Image	Research	Meetings
Pricing	Included with Figma plans	Free + included with Creative Cloud	Free + $20/mo Pro	Free for individuals + $15-$29/user/mo teams
Best for	Designers already on Figma.	Anyone in Creative Cloud. Brands that need copyright clarity.	Replacing Google for any question where you want a cited answer in seconds.	Solo operators, freelancers, small teams on a budget.
Strengths	First drafts with Make Designs Rename/rearrange layers automatically Natural language asset search	Trained on licensed content — commercially safe Generative Fill in Photoshop is incredible Native to Adobe ecosystem	Sources every claim Fast, current answers Pro Search runs multi-step research Spaces for persistent context	Unlimited free tier for solo use Strong summaries + action items Works in Zoom, Meet, Teams
Weaknesses	Features vary by plan + region Still rolling out	Aesthetic ceiling below Midjourney Tied to Adobe subscription	Not a general chatbot Answers can be shallow on complex topics	Bot-joining model Team features gated
Kai's verdict	A-tier. No reason not to use it if you're on Figma. Not worth switching for.	S-tier inside Photoshop (Generative Fill). B-tier standalone.	S-tier for search. I use it before Google now. If you're still Googling everything, try this for a week.	S-tier for solo + free. The best free option, hands down.
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