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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
Pick tools (4 selected)
Dev Platform
Audio
Research
Agents
Coding
Chatbots
Image
Video
Voice
Meetings
Design
Productivity
Writing
Data
Marketing
Education
Figma AI
A
Sora
A
Ideogram
S
Hex
A
TaglineAI features baked into the design tool you already use.OpenAI's video model. Long clips, cinematic quality.The one that actually gets text in images right.Modern data notebook with Magic AI assistant.
CategoryDesignVideoImageData
PricingIncluded with Figma plansIncluded with ChatGPT Plus/ProFree + $8/mo + $20/mo + $60/moFree + $28+/user/mo
Best forDesigners already on Figma.ChatGPT subscribers experimenting with cinematic shots.Anything with text — posters, ads, album covers, slide decks.Data teams at startups + enterprises.
Strengths
  • First drafts with Make Designs
  • Rename/rearrange layers automatically
  • Natural language asset search
  • Up to 20-sec clips at 1080p
  • Strong physics + scene composition
  • Storyboard feature for longer narratives
  • Remix existing videos
  • Best text rendering in the game
  • Strong free tier
  • Good for logos, posters, thumbnails
  • SQL + Python + no-code in one notebook
  • Magic AI writes queries + viz for you
  • Team-grade collaboration
Weaknesses
  • Features vary by plan + region
  • Still rolling out
  • Stricter content policy than competitors
  • Hit-or-miss on complex motion
  • Text-in-video still struggles
  • Aesthetic ceiling below Midjourney
  • Less style variety
  • Overkill for casual users
  • Enterprise pricing
Kai's verdictA-tier. No reason not to use it if you're on Figma. Not worth switching for.A-tier. Amazing when it works, frustrating when it doesn't. Runway still more reliable for pros.S-tier for text-in-image. Use this for posters, Midjourney for art.A-tier for data teams. S-tier if you already live in SQL + Python.
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