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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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Adobe Firefly
A
ChatGPT Operator
B
Ideogram
S
Figma AI
A
TaglineCommercially safe image gen, deeply integrated with Photoshop.OpenAI's browser agent. Clicks and types on websites for you.The one that actually gets text in images right.AI features baked into the design tool you already use.
CategoryImageAgentsImageDesign
PricingFree + included with Creative CloudIncluded with ChatGPT Pro $200/moFree + $8/mo + $20/mo + $60/moIncluded with Figma plans
Best forAnyone in Creative Cloud. Brands that need copyright clarity.Power users willing to pay $200/mo for a browser bot.Anything with text — posters, ads, album covers, slide decks.Designers already on Figma.
Strengths
  • Trained on licensed content — commercially safe
  • Generative Fill in Photoshop is incredible
  • Native to Adobe ecosystem
  • Actually uses websites — fills forms, clicks, checks out
  • Built into ChatGPT
  • Good for repetitive web tasks
  • Best text rendering in the game
  • Strong free tier
  • Good for logos, posters, thumbnails
  • First drafts with Make Designs
  • Rename/rearrange layers automatically
  • Natural language asset search
Weaknesses
  • Aesthetic ceiling below Midjourney
  • Tied to Adobe subscription
  • Slow vs doing it yourself
  • Breaks on complex auth flows
  • $200/mo gate
  • Aesthetic ceiling below Midjourney
  • Less style variety
  • Features vary by plan + region
  • Still rolling out
Kai's verdictS-tier inside Photoshop (Generative Fill). B-tier standalone.B-tier. Still early. Manus is more flexible for less money.S-tier for text-in-image. Use this for posters, Midjourney for art.A-tier. No reason not to use it if you're on Figma. Not worth switching for.
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