Compare AI tools

	Adobe Firefly A	Perplexity S	Figma AI A	Fathom S
Tagline	Commercially safe image gen, deeply integrated with Photoshop.	AI search done right. Cited answers, not chat theater.	AI features baked into the design tool you already use.	Meeting notes, free forever for individuals.
Category	Image	Research	Design	Meetings
Pricing	Free + included with Creative Cloud	Free + $20/mo Pro	Included with Figma plans	Free for individuals + $15-$29/user/mo teams
Best for	Anyone in Creative Cloud. Brands that need copyright clarity.	Replacing Google for any question where you want a cited answer in seconds.	Designers already on Figma.	Solo operators, freelancers, small teams on a budget.
Strengths	Trained on licensed content — commercially safe Generative Fill in Photoshop is incredible Native to Adobe ecosystem	Sources every claim Fast, current answers Pro Search runs multi-step research Spaces for persistent context	First drafts with Make Designs Rename/rearrange layers automatically Natural language asset search	Unlimited free tier for solo use Strong summaries + action items Works in Zoom, Meet, Teams
Weaknesses	Aesthetic ceiling below Midjourney Tied to Adobe subscription	Not a general chatbot Answers can be shallow on complex topics	Features vary by plan + region Still rolling out	Bot-joining model Team features gated
Kai's verdict	S-tier inside Photoshop (Generative Fill). B-tier standalone.	S-tier for search. I use it before Google now. If you're still Googling everything, try this for a week.	A-tier. No reason not to use it if you're on Figma. Not worth switching for.	S-tier for solo + free. The best free option, hands down.
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