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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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Ideogram
S
Figma AI
A
Cursor
S
Pika
A
TaglineThe one that actually gets text in images right.AI features baked into the design tool you already use.VS Code fork that made AI coding actually work.The playful, accessible AI video tool.
CategoryImageDesignCodingVideo
PricingFree + $8/mo + $20/mo + $60/moIncluded with Figma plansFree + $20/mo Pro + $40/mo BusinessFree + $8-$58/mo
Best forAnything with text — posters, ads, album covers, slide decks.Designers already on Figma.Developers. Non-developers who want to ship working code.Social media creators, beginners, anyone wanting quick fun clips.
Strengths
  • Best text rendering in the game
  • Strong free tier
  • Good for logos, posters, thumbnails
  • First drafts with Make Designs
  • Rename/rearrange layers automatically
  • Natural language asset search
  • Tab completion feels like mind-reading
  • Composer for multi-file edits
  • Runs Claude, GPT, Gemini — you pick
  • Ingredients feature — combine people, objects, scenes
  • Lip sync + sound effects
  • Fun, approachable UX
Weaknesses
  • Aesthetic ceiling below Midjourney
  • Less style variety
  • Features vary by plan + region
  • Still rolling out
  • Can feel overwhelming for non-coders
  • Expensive at scale
  • Lower fidelity than Runway/Kling
  • Still rough on complex scenes
Kai's verdictS-tier for text-in-image. Use this for posters, Midjourney for art.A-tier. No reason not to use it if you're on Figma. Not worth switching for.S-tier for coding. If you write code of any kind, this pays back the $20 in a day.A-tier for social/casual. B-tier for serious work. Good entry point.
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