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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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Dev Platform
Audio
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Agents
Coding
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Image
Video
Voice
Meetings
Design
Productivity
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Data
Marketing
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Ideogram
S
Kling
A
Figma AI
A
HeyGen
S
TaglineThe one that actually gets text in images right.Kuaishou's video model. The surprise standout.AI features baked into the design tool you already use.AI avatar videos. Record once, speak any language.
CategoryImageVideoDesignVideo
PricingFree + $8/mo + $20/mo + $60/moCredit-based, free trialIncluded with Figma plansFree + $24-$65/mo
Best forAnything with text — posters, ads, album covers, slide decks.Anyone who wants top-tier video quality for less.Designers already on Figma.Course creators, multilingual marketers, anyone scaling video content.
Strengths
  • Best text rendering in the game
  • Strong free tier
  • Good for logos, posters, thumbnails
  • Very strong motion + physics
  • Often beats Runway on realism
  • Great price
  • First drafts with Make Designs
  • Rename/rearrange layers automatically
  • Natural language asset search
  • Clone your face + voice in 2 minutes
  • Instant translation into 40+ languages with lip sync
  • Avatars look less uncanny than competitors
Weaknesses
  • Aesthetic ceiling below Midjourney
  • Less style variety
  • UX is rough for English speakers
  • Queue times
  • Features vary by plan + region
  • Still rolling out
  • Pricey for serious volume
  • Long shots still feel off
  • Ethics — easy to misuse
Kai's verdictS-tier for text-in-image. Use this for posters, Midjourney for art.A-tier. Rising fast. If you can tolerate the UX, quality per dollar is best-in-class.A-tier. No reason not to use it if you're on Figma. Not worth switching for.S-tier for multilingual video. If you sell courses or speak at events, this is a cheat code.
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