Compare AI tools
Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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Dev Platform
Agents
Video
Coding
Image
Productivity
Writing
Marketing
Ideogram S | Synthesia A | Perplexity S | Adobe Firefly A | |
|---|---|---|---|---|
| Tagline | The one that actually gets text in images right. | Enterprise AI avatar video for training + comms. | AI search done right. Cited answers, not chat theater. | Commercially safe image gen, deeply integrated with Photoshop. |
| Category | Image | Video | Research | Image |
| Pricing | Free + $8/mo + $20/mo + $60/mo | $22-$89/mo + enterprise | Free + $20/mo Pro | Free + included with Creative Cloud |
| Best for | Anything with text — posters, ads, album covers, slide decks. | Enterprise L&D, corporate training, internal comms. | Replacing Google for any question where you want a cited answer in seconds. | Anyone in Creative Cloud. Brands that need copyright clarity. |
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| Kai's verdict | S-tier for text-in-image. Use this for posters, Midjourney for art. | A-tier. HeyGen wins for creators, Synthesia wins for enterprise. | S-tier for search. I use it before Google now. If you're still Googling everything, try this for a week. | S-tier inside Photoshop (Generative Fill). B-tier standalone. |
| Link | Open → | Open → | Open → | Open → |