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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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Recraft
S
Adobe Firefly
A
Sora
A
Replicate
S
TaglineVector + raster AI for designers. Actually controls the output.Commercially safe image gen, deeply integrated with Photoshop.OpenAI's video model. Long clips, cinematic quality.Run any open-source AI model with an API call.
CategoryImageImageVideoDev Platform
PricingFree + $12-$48/moFree + included with Creative CloudIncluded with ChatGPT Plus/ProPay per second of compute
Best forDesigners, brand teams, anyone needing vector output or tight style control.Anyone in Creative Cloud. Brands that need copyright clarity.ChatGPT subscribers experimenting with cinematic shots.Developers using open-source models (Flux, SDXL, Whisper, etc).
Strengths
  • Exports SVG vectors — rare in AI image gen
  • Strong style control + consistency
  • Brand kit for consistent outputs
  • Trained on licensed content — commercially safe
  • Generative Fill in Photoshop is incredible
  • Native to Adobe ecosystem
  • Up to 20-sec clips at 1080p
  • Strong physics + scene composition
  • Storyboard feature for longer narratives
  • Remix existing videos
  • Tens of thousands of models (image, video, audio, LLMs)
  • One-line API for any model
  • Cog framework for custom model deploy
Weaknesses
  • Less hyped than Midjourney
  • Learning curve for non-designers
  • Aesthetic ceiling below Midjourney
  • Tied to Adobe subscription
  • Stricter content policy than competitors
  • Hit-or-miss on complex motion
  • Text-in-video still struggles
  • Cold starts on less-popular models
  • Pricing gets real at scale
Kai's verdictS-tier for designers. The only one that takes vectors seriously.S-tier inside Photoshop (Generative Fill). B-tier standalone.A-tier. Amazing when it works, frustrating when it doesn't. Runway still more reliable for pros.S-tier for open-source model APIs. The default in this space.
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