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Side-by-side: what they do, what they cost, what Kai actually thinks. Pass up to 4 tools via ?tools=claude,chatgpt,gemini.
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Rows
A
Recraft
S
Adobe Firefly
A
Luma Dream Machine
A
TaglineSpreadsheets with AI + live integrations baked in.Vector + raster AI for designers. Actually controls the output.Commercially safe image gen, deeply integrated with Photoshop.Smooth, cinematic motion. Image-to-video specialist.
CategoryDataImageImageVideo
PricingFree + $19-$89/user/moFree + $12-$48/moFree + included with Creative CloudFree + $10-$500/mo
Best forOps teams, marketers, anyone building dashboards from multiple sources.Designers, brand teams, anyone needing vector output or tight style control.Anyone in Creative Cloud. Brands that need copyright clarity.Photographers animating stills, cinematic b-roll.
Strengths
  • Pull live data from Stripe, Slack, Google Analytics, etc.
  • AI functions inside cells
  • Modern UX
  • Exports SVG vectors — rare in AI image gen
  • Strong style control + consistency
  • Brand kit for consistent outputs
  • Trained on licensed content — commercially safe
  • Generative Fill in Photoshop is incredible
  • Native to Adobe ecosystem
  • Best image-to-video in the category
  • Great camera motion control
  • Ray 2 model produces striking shots
Weaknesses
  • Not a full Excel replacement for heavy users
  • Integrations best on paid tiers
  • Less hyped than Midjourney
  • Learning curve for non-designers
  • Aesthetic ceiling below Midjourney
  • Tied to Adobe subscription
  • Prompt fidelity below Runway
  • Queue times on free tier
Kai's verdictA-tier. The most interesting spreadsheet in years. Great for ops dashboards.S-tier for designers. The only one that takes vectors seriously.S-tier inside Photoshop (Generative Fill). B-tier standalone.A-tier. Best for cinematic image-to-video. Pair with Runway for coverage.
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